Shape Your Sport – What You Said
At the end of 2013 we sent out a survey to ask you your thoughts on British Rowing and rowing more generally. We had a great response with nearly 1,000 members coming back to us. The results have helped us shape our vision to 2020 and will help us improve the membership service we provide to you.
Overall we were delighted to see that members were generally very happy with the service they receive with 62.1% rating the service as good or very good and only 4.5% rating it poor or very poor. This statistic was repeated for value for money where 59.6% rated the membership as good or very good.
One of the key facts that we picked up was that many of you were unaware of the range of benefits that we offer. Of the discounts we offer, the highest uptake was the Cotswold Outdoors discount at 10.2% of those responding, however, 8.5% of members felt they didn’t use any of the benefits available.
It’s clear from some of the comments we had that a large part of this is related to not knowing about the benefits. It may also be that we need to look at the actual discounts we are able to offer and try and tailor them more to the market.
The results of the survey have already helped feed into both the ongoing development of the Competition Framework Review and 2020 Vision, and will continue to help shape our sport into the future. We will also be looking further into the membership offer based on your comments, so keep your eye out for some changes over the next year!
Thank you for taking the time to tell us your thoughts and we hope to use them to keep rowing flying.
Didn’t receive the survey?
There’s a tick box in the ‘Contact Preferences’ section of your membership settings which asks if you would like to receive research questions and surveys. If you tick this box, we won’t be able to send you surveys and you won’t always have the chance to have your say. If you would like to respond to the surveys and make your voice is heard, please don’t tick this box.